WORK
Mini documentaries & patient journey films
After years of telling high-stakes stories for mission-driven organizations, we’ve focused our work on one thing:
Using film-level storytelling to help medical device & healthcare innovators connect with the people who matter most
Surgeons | Patients | Internal teams | Partners
Paula’s Story: Off The Sidelines With iovera
After years of knee pain that kept her from running & playing with her grandkids, Paula uses iovera before knee surgery to get fast relief, climb stairs again, move through therapy quicker & get back to walking, biking & golf.
The Franklins Face PKD Together
As ADPKD moves through one family, three siblings face kidney failure, transplant & the fear of missing a granddaughter’s milestones. This piece follows the Franklins from crisis to renewed life, showing how open conversations about family health history & working with care teams can lead to earlier diagnosis & more time for what matters.
Eric Chooses EXPAREL For Recovery
Heading into surgery, Eric wanted strong pain control without feeling foggy or relying on opioids. This piece follows how choosing EXPAREL helped him stay clear headed, move sooner, lean into rehab & get back to work & family life with confidence.
From Patient To Practitioner With iovera
Mary Ellen first turned to iovera as a patient looking for real relief from pain. Now, as a practitioner, she uses the same approach to help other people face treatment & recovery with less fear, more movement & a greater sense of control.
Back On The Field With EXPAREL
After tearing her ACL, Lea faced surgery, pain & the fear of opioids. This story follows Lea, her mom & her surgeon as they choose EXPAREL to manage pain without opioids so she can walk, rehab well & step back onto the soccer field feeling like herself again.
A Surgeon’s Take On EXPAREL
Orthopedic surgeon Dr. Sethi shares why he uses EXPAREL in ACL surgery for athletes like Lea, aiming for strong pain control with fewer opioids so patients wake up clearer, start moving sooner & protect their long term recovery.
Every major project is built with reuse in mind
How our films are used after the premiere
From a single production, our clients typically walk away with:
A hero film (mini doc or patient story)
Short clips for social media & email campaigns
Moments tailored for sales teams & conferences
Internal pieces that help teams feel the “why” behind the work
Case Study
Stryker
- Client: Stryker, Foot & Ankle
- Sector: Medical device / MedTech
- Primary audience: Orthopedic surgeons, internal teams
- Secondary audience: Future patient storytelling
- Deliverables:
- 15-minute mini documentary for launch
- Suite of short social clips built from the same story world
- First use: Live “movie premiere” at a product launch even
The challenge
Move beyond “design rationale” into emotion
Instead of another design-rationale deck, their team wanted a story
A human look at the surgeons, engineers & leaders who spent a decade building something they believed would change patients’ lives.
We followed that journey & built a film that felt cinematic, honest & grounded in the real stakes of the work.
What we delivered
A 15-minute mini documentary for launch events & internal screenings
A library of 30–40 second shorts cut from the film
Story-first edits tailored for surgeon audiences
Options that can later be adapted for patient-facing use
How it’s used
Live launch screenings with “movie premiere” energy
Internal rallying point for teams who need to see the impact of their work
A story asset that can be repurposed into shorter videos, reels & sales touchpoints